20+ Cheapest Trademark Registrations Australia [2022]

Every business is looking for a competitive advantage, a way to stand apart from the rest of the pack. Registered trademarks are knowledge-based assets that can give you that edge. They strengthen and deepen brand differentiation and help customers identify you and what you do.

If you use a trademark without registering it, there’s a risk that someone else could register the same or similar mark. 

This could cause you a lot of problems. You are allowing them to promote their business using your identity, and you may even have to rebrand as a result. Trademark registration is the best way to protect your brand, business, products and services.

As a business owner, you know the importance of protecting your brand. One way to do that is by registering your trademark. In this blog post, we will explore the cheapest trademark registrations in Australia. Keep reading to learn more!

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    Ultimate List Of Trademark Registrations Australia

    Company 123 - Trademark Registrations Australia


    03 9832 0660

    Company 123 Pty Ltd is an Australian company (ACN 169 119 242) whose aim is to simplify the company registration process for those wishing to incorporate a business. We’re here to save you the time and the stress associated with an otherwise lengthy and complicated process.

    We are a registered ASIC registered agent, and our founding accountant and solicitor have a wealth of experience incorporating companies in Australia.

    Advanced, automated and simple company registration 24 hours a day. We offer a fully automated, quick and cost-effective company registration process. By completing an easy form, within 5 minutes, you will receive full company registration documents setting up an Australian private company. We offer full customer support (telephone and email) 24 hours a day. It could not be any simpler, register your company today.

    Why register a trade mark?

    • A registered trade mark gives you the exclusive legal right to use, license and sell your intellectual asset in Australia.
    • Registering a company name, a business name, or a domain name does not give you exclusive rights to use that name.
    • If infringed, you may serve a notice to object to the importation of goods that infringes your registered trade mark.

    Why engage Company123?

    • We’re a passionate start-up and strive to provide you with the best service when it comes to registering trade mark because we understand that your business name or logo is the most valuable marketing tool
    • We have expert trade mark attorneys who are qualified lawyers in Sydney and Melbourne
    • Call our friendly team with your queries and we will get back to you as soon as possible with detailed answer

    Why Use Us

    • Quick and simple registration process.
    • Company registered in less than 5 minutes.
    • Full documentation emailed to you so you can start trading.
    • ASIC agent 34511.
    • Prepared by a qualified lawyer and accountant.
    • Full telephone and email customer support are available 24 hours a day.
    • The simplest and most cost-effective company registration process available

    Accc - Trademark Registrations Australia


    (08) 8213 3444

    The ACCC promotes competition and fair trade in markets to benefit consumers, businesses, and the community. We also regulate national infrastructure services. Our primary responsibility is to ensure that individuals and businesses comply with Australian competition, fair trading, and consumer protection laws, particularly the Competition and Consumer Act 2010.

    Service Charter

    Our Service Charter sets out the role of the ACCC and the standard of service you can expect to receive from us.

    • Role of the ACCC
    • Purpose of our Service Charter
    • Contacting the ACCC about problems within a market or with a trader
    • Sharing information with us helps us to target our resources
    • Complaints about the ACCC
    • FOI requests
    • Contact us
    • More information

    Purpose Of Our Service Charter

    This Service Charter sets out the standard of service you can expect to receive from the ACCC.

    Our Service Charter Also Sets Out:

    • what you should do if you wish to report information about a business or market issue
    • what you should do if you wish to make a complaint about your dealings with us
    • what we ask of you.

    We will handle comments, complaints or enquiries made via the ACCC social media such as Twitter and Facebook in accordance with a separate social media policy, not the Service Charter. Any complaints or enquiries made via social media will be used to inform our compliance and enforcement activities. Contacting the ACCC about problems within a market or with a trader

    You Can Contact The ACCC By

    • submitting a report or enquiry form using the ACCC’s website
    • writing to the ACCC at GPO Box 3131, Canberra ACT 2601
    • Call our Infocentre on 1300 302 502, open from 8:30 am to 5.30 pm AEST. A translation service is available on this number by calling the Translating and Interpreting Service (TIS) on 131 450.

    Acorn Trademark Attorneys Registrations Australia


    0452 422 688

    That means we understand the challenges you face when registering a trademark in Australia.

    Here at Acorn Trade Mark Attorneys, we understand that you probably don’t have the time or background to do your legal work and can’t afford traditional Big Law overheads billed in six-minute increments. But we also know that you don’t want your mark to be processed anonymously on some trademark factory assembly line, either.

    Our time-sensitive approach of holding meetings by phone or Skype allows you to focus on business rather than taking time away from your own office to see us in person. And, because we have experience in startups and small businesses, we know a company has different needs throughout its life cycle. When you’re in survival mode in the early days, we’ll help you avoid challenges to your brand from other trademark owners. Later, as your business grows, we’ll help you protect the value you’ve built in your brand and possibly find new ways to get income from it.

    The Essential First Step – Introducing Our Fixed Fee Trade Mark Search, $495

    By popular demand! Many small businesses have asked us for low-cost advice about whether they can successfully apply for a trademark. It’s also a way to split the cost of trademarking your brand into two separate payments over time. So we’ve created this special low-cost offer, which:

    • completes the first and most important step of your registration process
    • includes legal advice about whether your proposed trademark meets the legal requirements
    • includes a thorough search (like a government trademark examiner) for competing trademarks
    • if necessary, includes advice about refining your mark to improve its chances
    • prevents losing your non-refundable government fees due to easily-avoidable mistakes

    Progressive Legal - Trademark Registrations Australia


    1800 820 002

    At Progressive Legal, we provide practical, skilled and timely legal advice, including tailored legal documents to growing Australian businesses. Our goal is to protect you, your business, your assets and your ideas. We provide expert legal advice in relation to corporate structure, intellectual property protection (including trademarks), tailored commercial legal documents and advice, workplace, and dispute resolution. We believe the current legal model is outdated for the modern, fast-paced digital environment, and our vision is completely different to the “old school”​ approach to legal services. 

    We provide online legal services to clients Australia-wide, with fast turnarounds, fixed fees and cost-effective legal advice from experts.

    • We specialise in helping growing businesses.
    • We deliver pragmatic fixed-cost arrangements and obligation-free quotes.
    • We’ve worked with over 3,000 businesses in Australia.
    • We focus on effective communication and cost-efficient delivery.
    • We are small business lawyers dedicated to empowering small business owners with customised legal advice and solutions.
    • Unlike other law firms requiring monies in trust before lifting a pen, we do the work first and offer payment arrangements to work with you and your budget.

    Australian Trade Mark Registration

    Welcome to Progressive Legal’s Australian trademark registration. We’re Sydney based lawyers specialising in trademark registration and legal advice. You can find our office at 801, Level 8/100 William St, Woolloomooloo NSW 2011. We service clients Australia wide. On this page, you can read about who can register a trademark, the process and how long it takes.

    FAQs Trademark Registrations Australia

    You cannot trademark a proper noun, a place name, someone else’s name, or the common term for a product or service. You also cannot trademark a slogan or informational sentence unless it’s closely tied to a specific product or service. In addition, trademark law requires that your trademark be unique and “distinctive” so that people can instantly recognize your brand.

    In addition, to qualify for trademark protection, your logo or brand name must be associated with specific products or services. A trademark only protects your exclusive right to use the logo or brand name for the products or services listed on your trademark application. You cannot reserve or “sandbag” a trademark name or phrase for later use with unidentified products or services.

    Common law trademark is usually established under the United States law when someone uses a business name, slogan or logo in commerce, even if it's yet registered. Therefore, you may decide not to pay to register a trademark since a common law trademark exists.

    However, the common law trademark right is limited to the geographic location where the mark is used against the federal protection customarily acquired when a mark is listed with the USPTO. Hence, unless registered, the use of a mark can be geographically limited, which hampers the ability to grow the brand. On the one hand, a person using a mark in a limited geographic location could be boxed in by another person who offensively registers a similar trademark.

    Federal trademark registration for your mark gives you unique benefits not available for common law (unregistered) trademarks. Among other things, a registered trademark owner can sue infringers in federal court and block other people from trying to register a similar trademark in a related field. Registered trademark owners may also block counterfeits of their branded products from being imported Into the country. In addition, if you become involved in a dispute about a domain name, having a registered trademark can help you prove ownership.

    A good trademark name includes at least one unique or “distinctive” word, even if it includes common, descriptive, or generic terms. Trademarks are grouped into categories according to how strong they are:

    1. The strongest type of trademark is a “fanciful” mark, which is a made-up word or phrase. Famous brands “Xerox” and “Kleenex” are examples of fanciful marks.   
    2. An arbitrary mark, such as “Apple” for a computer brand, is another strong type of trademark that uses a real word or words unexpectedly or unusually. 
    3. A “suggestive” mark hints at some characteristic of the products or services covered by the trademark. Suggestive marks combine an imaginative element with a descriptive element. Examples of suggestive marks are “Roach Motel” for a cockroach trap or “Pizza Heaven” for a restaurant.
    4. A “merely descriptive” mark lacks an imaginative element and is therefore not strong enough to function as a trademark on its own. As an example, “The Meatball Bar” would be considered “merely descriptive” of a gastropub that serves meatballs. If the government deems your trademark to be “merely descriptive,” you will have to prove you’ve been using it in commerce for more than five years or add a substantial logo design. You will not be able to claim exclusive rights in the descriptive parts of the trademark name; these will have to be “disclaimed.”

    A registered trademark gives you exclusive rights to use, licence and sell the mark. This means no one else in Australia can commercially use your trademark for the same goods or services you have registered for. It’s also a valuable marketing tool because the value of your trademark increases with the success of your business. This means no one else in Australia can commercially use your trademark for the same goods or services you have registered for. It’s also a valuable marketing tool because the value of your trademark increases with the success of your business.

    Australian Trademarks Registrations


    1300 365 7111

    Australian Trademarks is a company whose objective is to provide a professional and helpful service to our clients without charging the same level of fees you would normally associate with these services. Our team is made up of persons with many years of experience in intellectual property and other related business services, such as financial advisors, web and graphic designers, business management consultants and marketing consultants.

    Trademark Registration Process

    Searching The Mark Before You Apply

    Before officially applying to the official trademark office for registration, we strongly suggest conducting a thorough search.

    What Do Australian Trademarks Do?

    We will conduct a comprehensive search of the records held in the ‘trademark registry’ by the government office and report to you on any trademarks found to be identical or deceptively similar to yours. Unlike business or company name registration, it can sometimes be difficult to register your trademark if a similar mark is already in place. Our comprehensive report will also advise you of options to overcome difficulties if any are found. We will also advise you on matters other than conflicting trademarks that may cause problems or difficulty registering your mark.

    Seriously Trademarks Registrations Australia


    +61 2 8901 5477

    Seriously Trademarks is a boutique consultancy firm that protects your brand. We provide valuable in-depth trademark advice to Australian businesses to secure their brand name and logos. We specialise in business trademark registration and brand protection for firms of any size. We help individuals and companies register their trademarks in New Zealand, Australia, and the rest of the world to protect their most important assets.

    Trademark Name Australia

    A trademark is a sign, often referred to as a logo or a brand. It’s used to distinguish the goods and services of one company from those of another. A trademark is anything that distinctly identifies your company and can be a word, a logo or a combination of both. It can even be a device, label, name, signature, letter, numeral, shape of goods, packaging, colour or combination of colours, smell, good movement, or any combination of these.

    Registering your trademark gives you the exclusive right to use that mark for ten years, renewable every ten years after that. Once your trademark is registered, you can use the symbol ® next to your trademark. Whilst you’re in the process of registering a trademark (which can take around 8-9 months), you can use the ™ symbol.

    Meyer West IP - Trademark Registrations Australia


    +61 (02) 8896 4335

    Trademark and Patent Attorney Services in Sydney Meyer West IP is an Intellectual Property firm based in the Hills District of Sydney and provides services to clients throughout the Sydney metropole and New South Wales.

    Trade Marks

    The Australian Trade Marks Act defines a trademark as a sign used or intended to distinguish goods or services dealt with or provided in the course of trade from goods or services so dealt with or provided by another person.

    A sign may include any following or combinations: any letter, word, name, signature, numeral, device, brand, heading, label, ticket, aspect of packaging, shape, colour, sound or scent.

    Registered Designs

    According to the Australian Designs Act, a design is the overall appearance of a product resulting from one or more visual features of the product. A visual feature includes the shape, configuration, pattern or ornamentation of a product. The shape and configuration of a product generally relate to the 3D features of a product, whereas the shape and configuration are related to the 2D features of a product. The feel of a product or the materials used in a product is not the visual features.

    Evershine Sydney - Trademark Registrations Australia



    Evershine in Australia Sydney is one of Evershine Affiliated Entities in 14 countries, 42 cities.

    Evershine affiliates provide one-stop services for MNC's overseas expansion, including incorporation, PEO, Payroll, Accounting, and Tax compliance. Although we are not sitting at your office, we act as your local in-house accountant. CPA Dale Chen founded Evershine in 1992. In the first 12 years, we did traditional tax auditing services for local Taiwan clients. 

    Since 2004, we have invested in IT technology, joined the International Accounting Association, and created English working environments. As a result, Evershine has transformed to be a featured one-stop service provider supported by cloud systems. We have been serving approximately 1000 clients in major cities in Taiwan, China, Asia, and other worldwide countries.

    All Services In APAC

    We act as your in-house accountant supported by cloud accounting and payroll systems. Tokyo, Osaka, Seoul, Hanoi, Ho-Chi-Ming, Singapore, Bangkok, New Delhi, Mumbai, Manila, Jakarta, Sydney, Melbourne etc.,

    Company Registration, Open Bank Account, Work Permit and Resident Card; Online Accounting Services; Payment services; Payroll compliance services;

    Trademark Registration Flow

    • Trademark Search
    • Initial Application
    • Substantive Examination
    • Publication
    • Issuance of Certificate

    Alder IP - Trademark Registrations Australia


    +61 2 9007 9912

    Trademark law is similarly composed of the Trade Marks Act, the trademark registration process with IP Australia, and precedent cases that determine what can or should happen when one business breaches another business's trademark. The difference between a patent and a trademark is that a patent is for the thing itself, while the trademark is used to represent the brand or the product; names, logos, distinguishing marks & stamps, etc.

    Whether you believe you need to defend a possible breach or are preparing for registration of trademark and the associated evidentiary documentation, or just want to find out what your options may be, Alder IP’s trademark attorneys can advise and assist.

    IP Lawyers For Trademarks

    Trademarks are used to distinguish a business’s goods and services from other traders and third parties, bestowing a limited monopoly over the mark. A trademark can be a name, logo, slogan, graphic design or even aspect of packaging. A registered trademark gives a legally enforceable right to commercially use, licence or sell goods and services that it is registered under, and applicants can extend their trademark overseas through the World Intellectual Property Organisation. Our intellectual property lawyers develop effective protection strategies in relation to all types of trademarks and can assist in pursuing or resolving disputes over any trade mark’s use, non-use or conflict with an existing property.

    IP Gateway - Trademark Registrations Australia


    +617 3808 3572

    When a new variety of distinct, uniform and stable plants is developed, an application can be filed for exclusive rights to commercially exploit the variety. Most jurisdictions worldwide offer a specific form of registered intellectual property right for this purpose. In Australia, registered rights for a new plant variety can be obtained under the Plant Breeder’s Rights Act 1994 (the PBR Act). PBR applicants often rely on an agent to assist with the Australian application process. Notably, PBR registration in Australia also requires the services of a ‘Qualified Person’ accredited by the PBR office. 

    While Australian patent attorneys frequently act as agents for the PBR process, a separate Qualified Person is typically engaged. We are pleased to announce that IP Gateway’s head of life sciences (with a research background in crop biotechnology) has obtained accreditation as a Qualified Person under the PBR Act. Accordingly, unlike the vast majority of Australian patent and trademark firms, IP Gateway now has the capacity to offer both agent and Qualified Person PBR services to clients.


    Navigating the processes involved with registering a trademark can be a daunting task if you are trying to navigate on your own. That’s why IP Gateway’s Trade Mark Group is composed of several expert attorneys proficient in trademark law and the processes contained therein. 

    The Trade Mark Group at IP Gateway comprises Matthew Lord, Michelle Conomos and Wayne Slater. The level of knowledge and experience within this group means that they are more than capable of handling any trademark applications from initial contact with you, the client, right through to finalising the registration and protecting the trademark for its life span.

    Cooper IP - Trademark Registrations Australia


    (03) 7037 3489

    The rights to your creations can be owned, protected, licensed and sold.


    What we make of the IP protection process. We exist to remove the IP barriers and pain points commonly faced by Australian businesses.

    Our Australian Patent Attorneys Help Businesses With:


    Securing patent protection

    Patentability assessments

    Patent infringement opinions

    Freedom to operate advice

    Patent oppositions

    Trade Marks

    Brand protection

    Registrability advice

    Trademark infringement opinions

    Clearance searching

    Trademark oppositions


    Product protection

    Certification and enforcement

    Design infringement opinions

    Freedom to operate advice

    Design oppositions

    Epiphany Law - Trademark Registrations Australia


    (03) 8640 0183

    Generally Registered Trademarks Give Australia-Wide Protection

    A key question when registering a trademark is: where will I be protected?

    Registration normally confers Australia-wide protection. This is because an Australian trademark registration will – in most cases – give you Australia-wide coverage. This means that you are normally protected across the entire nation but not protected in other countries.

    If you trade in Victoria, Tasmania and South Australia, a single trademark registration will be enough to protect you in all of those states. Further, if you have a highly localised business, you will usually prevent people in other states from registering the same or similar names. So, for example, if you have a hairdressing salon called ‘Xandon’, which has one outlet in a regional centre such as Mt Isa, Queensland and a highly localised clientele, you would normally be able to prevent a new salon in Sydney from opening with the same or similar name.

    Minor Exceptions

    There are some minor exceptions to the rule that registration normally confers Australia-wide protection with the law.

    Trademarks Registered With Geographical Limitations

    If your trademark is regarded as being descriptive, you might be able to have it registered after providing ‘evidence of use’ to the examiner. However, suppose your evidence of use only shows that your trademark only distinguishes your goods or services in a particular area (e.g. Mt Isa). In that case, your trademark examiner has the right to limit your registered rights to that particular area. It is quite rare for this to happen.

    Trademark Applications Giving ‘priority’ Rights In Other Countries

    While registering a trademark in Australia doesn’t give you any rights to that trademark in, for example, the US, there is also an exception here. Perhaps an example is the best way to illustrate this.

    Imagine you lodge an application for the trademark ‘BeDah’ in Class 25 (clothing) in Australia on 1 June, and then you decide to lodge an application for the same trademark in Class 25 in the United States later the same year. If you apply to do so within six months (i.e. by 30 November) and make your application using the process available under the Madrid Protocol, the United States Patent & Trademarks Office will treat your application as if filed on 1 June.

    Why does this matter? Well, it means that you get to ‘keep your place in the queue ahead of other people who might have filed the same or similar trademark in the US after they saw your Australian trademark application go in.

    Go Trademarks Registrations Australia


    1300 316 508

    The attorneys at Go Trademarks™ are experienced and qualified legal experts who specialise in Australian and international trademark law. We offer a professional and friendly approach to the provision of legal services for clients in Australia and around the globe. We recognise that engaging an attorney is a big step, so it’s important that you are confident your choice of the firm can give you sound advice, keep you fully informed and have your success and your best interests at heart. This is exactly what you will receive with the client-focused services of Go Trademarks. We take our responsibilities to our clients very seriously.

    Benefits Of Registering A Trademark

    There are numerous benefits, and they include:

    • Protecting your business name and logo are two of your most important assets. Parties that use your trademark without your authorization can damage your brand and business.
    • You are the legal owner of the trademark and have exclusive rights to use it.
    • Registration deters other businesses from using trademarks that are similar to yours.
    • Registration allows you to take legal action against those who infringe your trademark rights.
    • A registered trademark is an asset that you can sell.

    Among The Trademark Registration Services We Offer Are:

    • A comprehensive search for similar trademarks.
    • Preparing and filing your trademark application.
    • Updating you on the status of your application.

    Go Trademarks provides an efficient and cost-effective service for any business wanting to register a trademark in Australia.

    Golja Haines & Friend - Trademark Registrations Australia


    +61 8 6468 0922

    Golja Haines & Friend merged in 2018 with IP Sentinels to form the largest boutique firm of patent and trademark attorneys in Western Australia. Golja Haines & Friend is a private company. It is not associated with either of the two public companies on the stock market that currently own multiple patent attorney firms comprising two-thirds of the Australian patent profession. By remaining independent, we can put our clients first and avoid potential conflicts where firms owned by the same public company may act for competitors.

    Trade Marks

    Trade Marks are often referred to as brand names or brands. A Trade Mark is a word, phrase, logo, sign or symbol that identifies goods or services as coming from or being provided by a particular trader from those of other traders. A Trade Mark Registration provides you with exclusive rights to prevent others from using substantially identical or deceptively similar TradeMarks for similar goods or services to your own.

    Properly registered trademarks are important to protect your unique brand and ensure your competitors don’t get a free ride on the back of your hard work marketing your business.

    You can trademark words, logos, shapes, colours, scents, images or packaging – all of those things that uniquely identify your business and products. Contact Golja Haines & Friend to talk about the best way to protect your business using trademarks.

    Alvin Legal - Trademark Registrations Australia


    +61 1300 052 825

    Founded in 2017 with a vision to do more with less. At Alvin Legal, we partner with early-stage startups to get them ready to raise capital and achieve a successful exit event. Our mission is to help startups grow faster by providing simple legal solutions.

    Australian & International Trade Mark Registration

    Registering your trademark is the single biggest bang for buck investment you can make for your startup. In addition, having a registered trademark can significantly increase your startup's attractiveness and sale price.

    Some Of The Ways We Can Protect Your Brand

    • Australian trademark registration
    • Trademark portfolio management
    • Trademark licensing
    • International Trademark registration
    • Trademark conflict searching
    • Trademark enforcement and disputes

    Legal123 - Trademark Registrations Australia


    (02) 8003 7317

    Service law firm founded in 2009. We were the first 100% online law firm in Australia and are proud to be part of a growing movement to provide value-for-money legal services online. We offer both online legal templates and customised legal work. Our templates are designed for typical situations. However, we also do custom legal work for clients who have non-standard requirements or need legal advice.

    Trademark Registration Service

    • Protect your business name or app

    • ASIC registration is not enough

    • Our service makes it easy for you

    Protect Your Business Name Or App By Trademarking It

    Registering a ‘Pty Ltd’ company or business name with ASIC does not stop other people from using it. You need to register your business name, brand or logo as a trademark with IP Australia to make sure it belongs to you and can’t be used by anyone else.

    Our Trademarking Experience Makes It Easy For You

    Registering a trademark with IP Australia is not straightforward. If you’re trying to do it yourself, you may make mistakes, and it is time-consuming. However, here at Legal123, we have years of experience registering Trademarks. So save yourself the trouble and let us take care of this for you.

    NovelIP Investigations - Trademark Registrations Australia


    0439 577 588

    Investigations were conducted by a Registered Australian Trade Marks Attorney and Licensed Private Investigator with over 17 years of experience gathering and preparing evidence for Federal Court and IP Australia hearings. A list of published decisions citing our work is available on request. Please contact us. Our reports are provided in a format that can be easily transferred into a Statutory Declaration or Affidavit. Intellectual Property Investigations can be complicated. It is not enough to merely establish use. Intellectual Property matters pivot on priority dates, nature of use, the user's identity, how and who applied the trademarks to the goods and services. Novel IP Investigations understands this. They understand Intellectual Property.

    Our Principal is a Registered Australian Trade Marks Attorney, who holds a Masters of Intellectual Property Law from the University of Melbourne and has nearly 20 years of experience conducting investigations and strategic research covering all aspects of intellectual property – trademarks, designs, patents, copyright, plant breeders rights, trade practices (misleading and deceptive conduct) passing off and trade secrets.

    We are abreast of the latest developments in intellectual property law and practice as well as general developments and case law around evidence collection such as Australian Competition and Consumer Commission v Apple Pty Ltd (No 3) [2018] FCA 617. Our clients include trade marks attorneys, patent attorneys, barristers, firm-based lawyers and in-house counsel. Our reports, provided in a form easily transferred into Statutory Declaration or Affidavit form, are brief, on time and budgeted. Our reports are provided in a format that can be easily transferred into a Statutory Declaration or Affidavit.


    “Trade Mark Investigations can be complicated. It is not enough to merely establish use: matters pivot on priority dates, nature of use, the identity of the user and how and who applied the trademarks to the goods or services.” NovelIP Trade Mark Use Investigations give you the information you need to be able to advise your clients confidently in a range of circumstances and contexts, including: 

    • Trade Marks Act 1995 Section 92 Removal Applications
    • Opposition to Registration
    • Defending Rights
    • Confirming/discrediting competitors’ evidence, e.g. earlier use of similar trademark, reputation, etc.
    • Identifying common law trademarks
    • Identifying generic use of your client’s trademark or that of their competitor
    • Bad faith arguments
    • Trade Practices Act 1974 Section 52 misleading and deceptive conduct claims
    • Generic use undermining trademark strength

    A fully qualified and experienced Registered Trade Marks Attorney, who understands the complexity and nuance of trademark use, will conduct the investigation and prepare a report that is presented in a way that is easily transferable to Statutory Declaration or Affidavit format.

    We have been engaged by trade marks attorneys, patent attorneys, barristers, firm-based lawyers and in-house counsel. We begin our process with a common law trademark search, and our investigations and subsequent reports respond to a frame of reference that includes:

    • Date ranges of use
    • Whether any elements of the mark are being used together or separately
    • The exact nature of goods and services that mark is being used for
    • The geographic scope of the trademark use
    • How the mark is applied to the goods and services, for example, the goods themselves, packaging, merchandising materials, etc.
    • The scale of the use and the organisation using the mark
    • The identity of the user – whether it is the owner, a related company or third party under a potential licensing agreement
    • Whether the mark is being used to distinguish the origin of the goods or services dealt or a badge of allegiance
    • How the mark is applied to the goods or services
    • The trade channels through which the goods/services are offered

    As an experienced Registered Trade Marks Attorney in Australia, NovelIP is also experienced in investigating the use of non-traditional trademarks such as colours, figurative marks, sounds and shapes. We have provided evidence in several high profile trademark cases, including Coca Cola Company v PepsiCo Inc (No 2) [2014] FCA 1287 (28 November 2014).

    Trademark Online - Trademark Registrations Australia


    +61 (02) 8766 0692

    Trademarks Online is a simple-to-use, self-service online trademark application platform to help you file for trademarks in Australia. Trademarks Online help you skip the lawyers and the logins to make the trademark application process as seamless as possible! We pride ourselves on helping businesses successfully register trademarks. The Trademarks Online platform is part of the Trademark Planet group. Having protected thousands of trademarks for customers worldwide, our team has now combined its legal expertise with smart technology to provide a 24/7 self-service process that saves business owners time, money and hassle. 

    No logins and no lawyers are necessary. We put the mind of a trademark attorney into our artificial intelligence engine to enable you to file your trademark application yourself, any time of day or night. After you apply, we take care of everything. We keep in touch and send you regular updates and notifications. Our experienced trademark consultants are easily contactable.

    Trademark Registration Online

    Trademarks Online are the easiest, most accurate and affordable way to protect your trademark in Australia without a lawyer. Our application platform helps you apply for trademark registration online yourself in four easy steps. The process is designed to make submitting a trademark application in Australia as trouble-free as possible. As a result, trademarks Online enable business owners to protect their brands better. 

    Trademarks Online are part of the Trademark Planet group. After you submit your trademark application online using Trademarks Online, we’ll email you your receipt and confirmation of your trademark application. After that, we’ll take care of everything from here and email you updates at each stage of the trademark process.

    We pride ourselves on helping businesses successfully register trademarks. Trademarks Online were developed by accomplished trademark attorneys who implemented the power of artificial intelligence to provide an innovative online platform: 

    • Self-service - fully-automated online trademark application platform
    • Easy-to-use - apply for your trademark registration online in 4 easy steps
    • Affordable - pricing is transparent and up to 60% cheaper than a lawyer. You only pay once.
    • Fast - apply for your mark under 5 minutes
    • Better protection - improves application quality by recommending approved goods and services
    • Australia-specific - designed for registering trademarks in Australia

    Melbourne It - Trademark Registrations Australia


    (03) 9005 9345

    A registered trademark gives you an exclusive right to use your name as a brand name for your listed goods or services. It can give you a stronger position to stop other companies from using your name on similar goods/services in Australia.

    Protect Your Brand - Online And Offline

    Whether you are starting something new or looking to protect something already existing, this is your opportunity to create your most valuable business asset. A registered trademark helps protect your identity when you promote your business and products - online and offline. But, crucially, it also differentiates you from your competitors and helps safeguard your brand. With over 17 years of experience in intellectual property, we’re trusted every day by companies around the world to protect key brands. So let us help you protect yours.

    Broad Australian Protection

    Registered trademarks provide coverage for the entire Australian jurisdiction. This means, for example, you can alert the Australian Customs and Border Protection Services to the importation of goods that infringe your trademark and seize them from entering the country. Trademarks are registered for ten years but can be renewed indefinitely.

    Control Your Brand

    Registered trademarks can be licensed and sold to other parties, creating valuable assets for your business. In addition, this gives you the flexibility and control to choose who and how other companies/people can use your name, should you decide to licence it.

    Legal Now - Trademark Registrations Australia


    +61 (3) 9068 6245

    Government Fee-Only Trade Mark in Australia Official Australian Trade Mark without the add-on charges

    Trade Mark Registration Without The Add-On Charges

    • We will review your application to ensure it meets the filing requirements.
    • Your application will be filed with the Australian trademarks office through our direct electronic connection.
    • We manage all the correspondence with the Trade Marks Office and your trademark through to registration.

    About Legal Now

    • Our company, Applied Marks, files more Australian trademark applications than any other independent online service.
    • Our in-house developed SmartSearch technology ensures knock-out issues are cleared before you apply.
    • Founded in 2008 and operated by lawyers and trademark specialists with over 23 years of experience

    AAA IP Right - Trademark Registrations Australia


     +65 8652 2788

    AAA UPRIGHT is a Singapore-based international consulting organisation of global trademark registration to especially cover trademark and IP matters in Asian Countries (including ASEAN) and the other important business countries, including the US, EU, Australia, New Zealand, Canada. We focus on reducing the trademark registration fee for clients and making their trademark registration easier and more convenient. 

    Trademark Registration

    In order to have your trademark protected in any country, you need to file your trademark in such a country. The trademark process includes three stages:

    • Step 1: trademark search of availability before officially filing the application (optional)
    • Step 2: Trademark filing
    • Step 3: trademark certificate registration

    You could access Trademark Fees by Country to check fees in Asia, ASEAN, US, Australia, New Zealand, Canada, Eu and others.

    Or Let AAA IP RIGHTs Attorneys help you register your trademark by filling out the following forms:

    What Trademark Services?

    – Trademark Search Of Registrability

    – Trademark Filing and Registration

    – Trademark Watching

    – Trademark Renewal

    Phillips Ormonde Fitzpatrick - Trademark Registrations Australia


    +61 3 9614 1999

    Our full suite of intellectual property services is delivered through the skills and expertise of our diverse teams of attorneys and lawyers. Proudly independent and fiercely client-focused, our strong reputation and long-standing relationships have been achieved through our unmatched ability to identify, develop, protect, manage and enforce IP assets.

    The POF Group is made up of three key areas of operation, each specialising in a different aspect of IP:

    • Phillips Ormonde Fitzpatrick (POF) is a patent and trademark attorney firm specialising in obtaining and maintaining patents, trademarks, registered designs, and plant breeder rights.
    • Phillips Ormonde Fitzpatrick Lawyers (POFL) ­­– A law firm with a strong reputation in IP litigation and advising on and drafting IP agreements. With the majority of our lawyers being experienced registered patent attorneys with qualifications in science or engineering, our technical expertise gives us the advantage of understanding the key technical issues in patent litigation.
    • IP Organisers (IPO) – A specialist search and investigations company providing IP research and searching services, as well as IP portfolio audits and reporting services. As a registered investigation agency, IPO also has an in-house private investigator.

    Trade Mark Registration

    An effective trademark strategy is crucial to securing your competitive advantage in an increasingly crowded marketplace. A carefully chosen trademark can be one of your business's most valuable assets, boosting brand identity and helping to differentiate your products and services. In Australia, trademarks can be registered for any ‘sign’ that distinguishes one trader’s goods or services from another. Of course, many of us are familiar with trademarks that consist of words and logos. Still, a trademark can also be made up of any letter, name, signature, numeral, device, brand, aspect of packaging, shape, colour, sound or scent – or a combination of these things.

    A trademark that has been registered with the trademarks office or trademarks registry is known as a registered trademark. A registered trademark is a valuable asset for the owner and provides a number of important rights, including:

    • the exclusive right to use the trademark in relation to the goods/services for which it is registered
    • the right to take action for infringement against a third party using a substantially identical or deceptively similar trademark for the same or similar goods/services
    • The right to sell and licence the trademark.

    We have extensive experience dealing with all aspects of trademark filing and registration in Australia, New Zealand and internationally. Our highly skilled trademark attorneys will work closely with you in developing a trademark strategy to ensure your commercial objectives are met, and your assets are well-protected.

    Raven IP - Trademark Registrations Australia


    1300 737 725

    A team of exceptionally skilled intellectual property professionals registered to practice in Australia and New Zealand, with backgrounds ranging from business, branding and marketing to computer, electrical and mechanical engineering. With such diversity in skill sets, the Raven IP team are capable of assisting most business owners or innovators in taking the next step to protecting their most valuable assets – their intellectual property (specifically patents, designs and trademarks in Australia and Overseas).

    Your Name, Brand And Reputation Mean A Lot To Us.

    There is nothing we like more than seeing our client's trademarks plastered over a billboard, being marketed by local retailers, or picking it up whilst travelling overseas. Our Trade Mark Attorneys are committed to giving our clients the best possible protection for their brands, which we like to consider as one of their most powerful (and valuable) assets. 

    A registered trademark is a federally granted, nationwide monopoly to protect your goods and services against your competitors. Without your trademark registration, another party could apply for an identical or similar trademark and be granted registration at any time without your knowledge. Our goal is to ensure your trademark is safeguarded effectively so you can go about your business activities in each market with confidence in the knowledge that your brand is well-protected by your IP partners, Raven IP.

    Our Trade Mark Services Include

    • Australian and International brand protection strategies
    • Providing trademark registrability advice
    • Assisting with brand creation
    • Conducting trademark searches to determine the availability of trademarks in Australia and overseas
    • Preparing, filing and managing Australian and international trademark applications
    • Preparing, filing and managing Madrid Protocol (international) trademark applications
    • Responding to objections raised by TradeMark Examiner’s upon examination of trademark applications – in Australia and abroad
    • Researching and providing advice on the validity of registered trademarks for non-use/removal purposes
    • Prosecution of trademark opposition proceedings for both the trademark owner/applicant and opponents in Australia and abroad
    • Negotiation and settlement of trademark oppositions and disputes
    • Management of Australian and international trademark portfolios
    • Facilitating the renewal and maintenance of trademarks
    • Education of our clients and their teams or networks in best practice trademark protection and management

    King & Wood Mallesons - Trademark Registrations Australia


    1300 770 923

    Whether designing new legal frameworks or establishing new precedents, we apply our deep technical legal expertise to deliver simple solutions that address complex challenges.

    We help our clients manage their risks and enable their growth. Our full-service offering combines un-matched top tier local capability with an international platform. We work with our clients to cut through the cultural, regulatory and technical barriers and get deals done in new markets.

    Trade Marks

    Protect And Enforce Your Trade Marks With Top Tier Commercial Legal Thinking Across Your Portfolio

    Every business has a brand, and protecting trademarks and commercial reputation through a robust and systematic approach to trademark clearance, filing, and enforcement are essential in maintaining a competitive advantage.

    KWM has Australia’s largest trademark filing practise within a law firm. The trademark team provides a full-service practice, working with you to develop a strategic framework to protect your trademarks and offer regular support on searches and prosecution. Our mastery of the trademark clearance, registration and enforcement life-cycle process allows us to achieve results and say “yes” where others may not.

    Our household name clients regularly engage our IP team to provide proactive trademark protection (trademark clearance, trademark prosecution, portfolio management) and enforcement (oppositions, non-use actions, disputes and litigation) advice and seek out our deep insight and top tier expertise due to our involvement in some of the largest and most complex trademark disputes, passing off and misleading and deceptive conduct actions and claims made by predatory competitors globally. 

    We are experts at developing litigation strategies designed to secure the best litigation outcome for our clients, having regard to the clients’ commercial imperatives and objectives in each particular case. IP can be at risk in one or more regions; KWM is on the ground with hands-on experience in managing and protecting brands throughout APAC and the world. In addition, our strong network of international associates and local counsel is available to ensure you receive seamless top tier service.

    Legal Vision - Trademark Registration Australia


    1800 532 500

    As a business, one of your most important assets is your brand. Therefore, it’s vital that you protect that brand, which means you should complete a trademark registration for both your business name and logo. The LegalVision team of lawyers and trademark consultants can assist any business, big or small, register a trademark.

    Register A Trade Mark

    A trademark lawyer assists business owners to register their trademark. Registering a trademark is an effective way for a business to protect its intellectual property. A trademark specialist can submit applications for trademarks as well as assist in dealing with any opposition claims brought by an adverse report.

    How Do I Get a Trade Mark Registered?

    The trademark registration process can be broken down into four steps:

    1. Decide what you want to be registered as a trademark.
    2. Conduct a trademark check
    3. Choose the relevant classes of goods and services.
    4. File the application with IP Australia

    Registering your trademark in the incorrect class can be an expensive mistake. A trademark lawyer can assist you in identifying the right class for your trademark.

    Denning Legal - Trademark Registration Australia


    (03) 9874 6711

    Our lawyers have a combined experience of over 50 years in serving businesses and individuals and have a track record of excellence. Our clients commend us for our practicality, problem-solving approach and our diligence.

    Trademark regulations in Australia

    In the growing modern reality, copyright has paramount importance. The development of technology and globalisation have made copyright protection more difficult than in previous centuries. The speed of information dissemination has made it more difficult to protect copyright as the control mechanism becomes more complex in the age of the Internet. 

    However, resilience to modern challenges has further refined the standard of copyright protection. Copyright covers a wide range, including the most important trademark regulation. What is a trademark, how is it registered, and what rights does it give to the owner? In this article, we will briefly review the issues related to this topic.

    A trademark is any character displayed graphically and can be distinguished by one enterprise manufactured goods and services rendered, second goods produced by the enterprise and rendered from service. A symbol can be a word, words, human name, letters, numbers, sounds, images, a three-dimensional figure, the shape of the goods, the packaging, or other external decoration of the goods in colour or using a combination of colours.

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